Jan 24, 2019 | Be More Marketable |
I’ve got some bad news for you. How bad? Soda up your nose from laughing bad, but this is so not funny. Some of you already know this and I hate to rub salt in that almost-healed wound but here goes: You can spend, aka lose, a shit-ton of money on ad campaigns and get...
Jan 9, 2019 | Be More Marketable |
“Will I get better results if we change the call to action?” “Is your sales page copy going to sell this thing?” “If I optimize my website’s home page for better conversions, will that help?” If this is the year to get more leads and convert more of them into paying...
Jan 3, 2019 | Be More Marketable |
There’s no escaping it. A barrage of offers and exhortations to PLAN THE NEW YEAR surround us! Ugh. Really? “I’m so not a planner!” your holiday addled brain shouts at the mere mention of it. I feel you and your pain; I was like that for many years. Now I’m a non-plan...